By After more than 23 years of working across India’s biggest media houses, seasoned Indian journalist and author Vivek Law, in his latest avatar, has decided to help the servicemen of our nation take important decisions about their finances.
Now that sounds pretty interesting.
Vivek has taken an initiative called, “Fauji Nivesh Camps” along with Aditya Birla Sunlife Mutual Fund through which he intends to make a difference to the lives of army men in terms of their personal financial planning and how they can get more out of it.
In a conversation with GW, Vivek Law, Founder & Editor-in-chief, The MoneyMile, shares more about this effort, “’Fauji Nivesh Camps’ will give them an insight into money, how to manage it better, beat inflation and achieve their goals in life.”
The best part of these camps is that the Fauji Nivesh team visits the soldiers where they are – units and regiments across India.
The concept isn’t new for Vivek. “I had done 10 such similar events about a decade ago under the brand name of Sainik Investor when I was working for CNBC Awaaz”, he asserts.
“Our soldiers risk their lives to keep us safe. And yet, they have a very short working life. At the same time they have dreams and aspirations for their children with regard to their education. Also, while they do get a pension, it is not enough to keep them going post-retirement. While they are working, they have a high rate of savings since a lot of their expenses are taken care of. They do, therefore, have the ability, to invest.”
Vivek hails from a military family himself. His family generations have served in the defense forces. “I am a patriot. I do believe that we all need to do our own bit to help our defense forces in leading better lives. For me being able to do a small bit for them, is a dream come true.”
The brand intends to keep holding such camps in future as well.
“While there is no fixed number of such camps but we intend to do as many as possible over the next year or two”, he informs.
The awareness camps have so far reached out to over 3500 officers and jawans.
What do you think?